New patient flow is critically important for a successful dental practice.
In this Thriving Dentist Show, Gary invited his friend Naren Arulrajah to explain the digital marketing plan and activities that Gary uses in his LifeSmiles practice to attract 65 new patient every month.
Naren is the Founder and CEO of EKWA Marketing the digital marketing agency that provides marketing support for LifeSmiles. In this Show, Gary and Naren discuss; specific Google Analytics data for LifeSmiles including how LifeSmiles showed up 96,289 times in Google search results in a single month for 172 specific keywords, a very effective definition of successful marketing, the SEO strategy for LifeSmiles including how LifeSmiles is consistently listed in Google Maps, the 6 fundamental principles of marketing as taught by Robert Cialdini and how EKWA had adapted these principles for LifeSmiles, how the LifeSmiles ‘story’ is integrated in their marketing plan, the ‘About the Doctor’ page for LifeSmiles, the VIP Team within EKWA that supports LifeSmiles and the specific marketing budget for LifeSmiles. You will enjoy the copious details provided in this episode!
Links for ‘Top Clinical Tips; with Dr. Lee Ann Brady:
Lee’s website: www.leeannbrady.com
Restorative Nation Website: www.restorativenation.com
The Pankey Institute Website: www.pankey.org
Link to the iLoveDentistry Facebook Group: https://www.facebook.com/groups/iLovedentistry.online/
NOTE: This is a Closed Group, however click request to join and let us know that heard about this Group from the Thriving Dentist Show Podcast and you’ll be admitted!
Link to receive a copy of the webinar replay titled ‘How LifeSmiles Attracts 65 New Patient Every Month via Digital Marketing: www.lessinsurancedependence.com/webinar
Link to receive a Free Marketing Strategy Meeting ($900 Value) text THRIVINGMARKETING to 44222
As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.
More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!