In this episode we visit with Jason Ault, co-founder and COO of Coffman Media a three year old company that works to create solutions for businesses and organizations using the medium of digital signage.
- What is Digital Signage and what does it mean in the dental profession?
- How does Digital Signage differ from other patient education systems?
- What are some of the benefits of installing a Digital Media solution in a dental practice?
- Content is critical for the Digital Signage system to be effective. Give us some examples of content that can serve to raise patients dental IQ and lead to greater interest in recommended treatment.
As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.
More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!