Developing a marketing plan to consistently attract high-value new patients is an important project for any thriving practice.
Running Time: 59:48 minutes
In this Thriving Dentist Show, Gary interviews his friends Dr. Scott Westermeier and Maria Miercyjak on their story of how they have developed a marketing strategy to consistently bring in dental implant patients and other high-value dentistry to their Buffalo, New York area practice. Their strategy is to provide patient education seminars in their area to educate potential patients about the benefits of dental implants and other significant services. In this interview, Gary, Scott and Maria discuss; How they came up with plan, the challenges, successes and lessons they have learned over the past 9 years of implementing this strategy, how they have created a step-by-step blueprint and how this strategy has propelled their practice to be in the top 1/2 of 1% of practices nationwide.
Scott and Maria’s website:
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As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.
More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!