Your practice is leaking patients. Google’s AI is sending them to your competitor.
Your reviews are glowing and your chairs are full. But when patients ask Google’s AI for implants, veneers or Invisalign, it names the practice down the road instead of you. We’ll show you exactly where you’re losing the high-value cases, and how to win them back. Free, custom, and yours to keep.
“The marketing partner I trust to grow your practice.”Gary Takacs, partnered with Naren Arulrajah and Ekwa
Pick a time that works for you
Free · No obligation · ~30–45 minutes. You walk away with a custom plan either way.
Powered by Ekwa & Thriving Dentist · 100% free, no obligation
Gary & Naren: partners in your practice’s growth

“Marketing is the engine behind every thriving practice, so Naren and I joined forces to build it. His Ekwa team brings in the right new patients, and my coaching turns them into a stronger practice. Together, that’s real growth. Book the free strategy session and see what’s possible for yours.”
Gary TakacsHost, The Thriving Dentist Show · Practice Coach & Ekwa Partner
You’re already paying a marketing fee. It’s just going to the insurance companies.
Every patient who walks in through an insurance plan costs you a slice of every dollar you produce. Smart digital marketing brings in patients who choose you, at a fraction of the cost.
of every dollar, written off
Patients picked by their plan, not by your quality. It pushes the average practice’s overhead toward 80%. That write-off is really just a marketing fee you never chose to pay.
of production, reinvested in growth
Attract insurance-independent patients who found you, trust you, and chose you. The same dollars that vanished into write-offs now compound into real practice growth.
The fix isn’t spending more. It’s redirecting what you already spend toward patients who say yes to better care. That’s exactly what your free strategy session maps out.
Not a sales pitch. A diagnosis of your practice.
Before we meet, our team studies your practice and builds a custom report. Here’s the kind of thing it reveals, and it’s yours to keep.
You can be #1 for cleanings and invisible where the margin is.
Most thriving practices dominate “family dentist” and the routine searches, then disappear for implants, veneers, Invisalign, whitening and emergencies. Those are the cases that pay. We show you, search by search, exactly where your hard-won reputation isn’t turning into high-value visibility, and which competitor is showing up instead.
“Loved by patients, but invisible where the margin is.”
| High-value search | You | Rival A | Rival B |
|---|---|---|---|
| Family dentistry / cleanings | ✓ | ◑ | ◑ |
| Dental implants | ◑ | ✓ | ✗ |
| Veneers / cosmetic | ◑ | ✓ | ✓ |
| Invisalign | ✗ | ✓ | ✗ |
| Teeth whitening | ✗ | ✓ | ◑ |
| Emergency dentist | ✗ | ✓ | ◑ |
Illustrative sample. ✓ Strong / prominent · ◑ Present but buried · ✗ Not showing up. Your free report maps this for your practice.
Ask Google’s AI for an implant dentist in your city. Does it name you?
More patients now let Google’s AI Overview choose for them. We test the high-value treatments in your market and show you exactly who it names. Today, for the cases that pay the most, it’s usually a competitor and not you.
Own your map pack
- Turn your reviews into map-pack dominance on money terms
- Rebuild buried high-value pages for SEO
- Add Dentist/LocalBusiness & FAQ schema
Win the high-value searches
- Authority content for each profitable treatment
- Get eligible for Google’s AI Overviews
- Capture high-intent emergency & same-day demand
Convert traffic into bigger cases
- Treatment-plan CTAs & internal linking
- Route routine traffic toward cosmetic & implant cases
- Geo-pages for your surrounding feeder towns
The only commitment is to show up to the session you book and claim your report. No contracts, no catch.
A real strategy, not a sales pitch
We do the homework before we ever meet. You leave with a plan in hand, whether or not you work with us.
We study your practice
Before the call, our team reviews your website, your rankings, your reviews and your local market, so the meeting is about you and not some generic deck.
We build your custom plan
On a relaxed 30–45 minute call, we walk you through exactly where new patients are being lost and the specific moves to win them back.
You walk away with it, free
Implement the plan with Ekwa, or take it and run it yourself. No contract, no pressure. The strategy is yours to keep either way.
Worst case? You leave with a free, expert marketing plan.
Most agencies guard their strategy until you sign. We give it to you up front. If it’s a fit, we’ll execute it for you. If not, you’ve still got a roadmap any team can follow, and you owe us nothing.
cost, and zero obligation to continue
Coaching and marketing, pulling in the same direction
Gary Takacs and Naren Arulrajah are partners in a simple belief: the best practice coaching only sticks when marketing is feeding it a steady stream of the right new patients.

Gary Takacs
One of dentistry’s most trusted coaches, Gary has helped countless dentists build less insurance-dependent, more profitable practices. He’s long argued that marketing is the engine behind every thriving practice.

Naren Arulrajah
Naren built Ekwa into a full-service marketing team of 65+ specialists devoted to healthcare practices, turning Gary’s coaching principles into the new-patient flow that makes them work.
Learn more about Ekwa →Great coaching tells you where to go. Great marketing gets you there. Together, they’re how a practice actually thrives, and your free strategy session is where it starts.
Dentists don’t stay 10+ years for nothing
A sample of what practices say after partnering with Ekwa.
“Ekwa is crushing my competition!”
“Best year ever.”
“9 out of 10 of my new patients found me through Google and my website.”
“The ROI is extremely high.”
“I cannot recommend them strongly enough!”
“Ekwa stays on top of things so well. It is a delight to work with them.”
“The first SEO company to actually get me top rankings, and with minimal input from me.”
“~2,000 local patients found me through Google, and 160+ extra calls in a single month.”
“746+ rankings and 160+ inbound calls a month.”
marketing specialists on your side
hours invested per practice, monthly
books & 500+ articles published
industry magazines featuring Ekwa
Google’s AI is choosing who patients call today.
Right now it’s naming your competitors for the high-value cases, and every month you wait, that pattern hardens. See your gaps while they’re still easy to close. No contract, no obligation, the plan is yours either way.
Show Me My Practice’s GapsRecommended by Gary Takacs · 100% free · Keep the plan either way