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Episode 246

Why Patient Attraction and Retention is like Dating with Janice Hurley

Host: Gary Takacs | Published Date: October 5, 2016 | Listening Time: 0:50:30

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Photos are a very important element of your marketing plan. In this Thriving Show Gary interviews his friend Janice Hurley on the types of photos you need on your website, social media sites and throughout your marketing materials. Janice is known as ‘The Image Expert’ and also is a very accomplished photographer.

Running Time: 50:30 minutes

In this interview, Gary and Janice discuss; How to take the best possible photo of your team, things to think about for the Dr. bio photo, why you should hire a professional photographer and how to make the most out of your photo shoot, the role of candid photos in your marketing materials, why patient attraction and retention is like dating and the interview concludes with a discussion of how Janice is helping her clients present their best possible image. This is a fun interview filled with information you can use NOW!

Janice’s websites:
www.janicehurley.com

www.dentistrysimageexpert.com

Janice’s email address: jhurley@janicehurley.com


Gary Takacs

Gary Takacs Gary became a successful practice owner by purchasing a fixer-upper practice and developing it into a world-class dental practice. He is passionate about sharing his hard-earned insights and experiences with dental practices across the globe.

As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.

More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!
Connect with Gary Takacs on Linkedin
Podcast Assistance by Jodey Smith, Rodecaster Expert