One of Gary’s favorite quotes comes for the National Hockey League legend, Wayne Gretsky and it goes like this……”You miss every shot that you don’t take.” That quote provides an excellent framework for today’s show because today we are going to talk about some great things you can do in your practice to get your patient’s permission to present ideal treatment options. This is a very important topic and a delicate one. Patients often have significant treatment needs in their mouth yet often have no idea about the degree of dysfunction. If it hurts, it’s easy. You can say something like, “Dave if you would like to stop that tooth from hurting, here’s what I would recommend.” However, it is much more challenging when the condition is asymptomatic. You must be very careful here. Many Dentists accidentally communicate an ‘All or Nothing’ message to their patients. That’s not what you say of course, but the patient can hear that they have to do it all or nothing. Sadly, that can lead to a lot of nothing. Today we have a returning guest in Dr. Lee Ann Brady to help you navigate this challenge. Dr. Brady is not only an amazing clinical educator but she is also outstanding at getting patients interested in ideal care. Welcome back, Dr. Brady!!
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As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.
More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!