Episode 637

A BluePrint To Grow High-Value Services

Host: Naren | Published Date: March 27, 2024 | Listening Time: 0:41:50

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Are you tired of the same old routine in dentistry?

If you’re looking to increase your dental practice’s income, then you should check out this podcast episode. In it, you will discover a 6-step blueprint for attracting patients who are interested in high-value procedures such as smile makeovers and implants.

You’ll learn how to become a master of these procedures, showcase impressive before-and-after results, and target the ideal patients for your services. To make this strategy work, it’s important to get your entire team on board, revamp your website to highlight these premium services, and celebrate every successful transformation.

Tune in to this episode to learn how to take your Dental practice to the next level!

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    • 00:00:27 – Introduction
    • 00:01:20 – Marketing Tip By Naren- Why do only 5% of dental practices get 95% of SEO traffic for free? 

    Coaching in Action

    • 00:06:45 – Introduction to coaching segment.
    • 00:08:10 – Blueprint for growing high-value services.
    • 00:11:07 – Example focus: Cosmetic dentistry.
    • 00:16:00 – Showcasing skills through cases.
    • 00:21:52 – Website presence for marketing high-value services.

    Q&A Segment

    • 00:26:41 – Q1: I am interested in growing Invisalign and Implants. My challenge is that even though I have the training and the confidence, I don’t have the right patients. What advice would you give me from a digital marketing perspective to attract the correct type of patients interested in these services?
    • 00:32:18 –  Q2: Gary, in the coaching in action segment, you mentioned the strategy of doing at least two showcase cases. Can you talk a little bit more about how to select these cases?
    • 00:36:20 –  Q3: What is the best way to get my team on board with a project of growing more high-value services in my practice?
    • 00:38:38 –  Q4: I consider myself skilled at taking dental photos. However, I also know my limitations. What would be a good way to find a photographer to take some nice after photos of my patients that we can use as artwork in our practice?


    Grow your practice with high-quality patients using high-quality marketing tools.

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    Gary Takacs

    Gary Takacs Gary became a successful practice owner by purchasing a fixer-upper practice and developing it into a world-class dental practice. He is passionate about sharing his hard-earned insights and experiences with dental practices across the globe.

    As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.

    More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!
    Connect with Gary Takacs on Linkedin
    Podcast Assistance by Jodey Smith, Rodecaster Expert