Episode 633

Where can I get the most marketing bang for my buck?

Host: Gary Takacs | Published Date: February 28, 2024 | Listening Time: 0:48:34

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SEO offers budget-friendly, long-lasting website traffic but requires patience and adaptation. Unlike paid ads, it prioritizes high-quality content, technical tweaks, and backlinks to climb search rankings, yielding organic, sustainable growth. However, competition is fierce, algorithms shift, and results take time, so dedication and continuous effort are key to SEO success.

Tune in now and unlock the power of SEO for your website!

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10 Characteristics of Confident People


    • 00:00:27 – Introduction
    • 00:00:59 – Announcements regarding upcoming events

    Coaching in Action

    • 00:02:50  – CIA Segment Begins
    • 00:08:01 – Pros and Cons of PPO Plans
    • 00:11:42 – Comparison: SEO vs. Google Ads
    • 00:19:13 – Organic Social Media: Effectiveness Explained
    • 00:23:43 – Handling Representation: Discussing someone who champions your practice and ensures it’s represented positively.
    • 00:24:00 – Social Media Ads: Exploring the effectiveness and cost comparison of social media ads.
    • 00:26:03 – Time Spent vs. Conversion: Analyzing the time spent by users from different advertising channels and its impact on conversion rates.
    • 00:31:04 – Membership Plan Ads: Highlighting the effectiveness of advertising in-office membership plans on social media platforms.
    • 00:38:48 – Introduction to Rapid Fire Round: Gary introduces a rapid-fire round of three specific questions.
    • 00:39:02 – Starting with Digital Marketing: Discussing where to start to dominate Google and digital marketing.
    • 00:40:04 – Finding Lighthouse Score: Explaining how to find the lighthouse score and other technical aspects of SEO.
    • 00:42:20 – Lightning Round Begins: Gary initiates the lightning round with three specific questions.
    • 00:47:30 – Closing Remarks: Gary expresses gratitude to Naren and the listeners, concluding the show.


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    Gary Takacs

    Gary Takacs Gary became a successful practice owner by purchasing a fixer-upper practice and developing it into a world-class dental practice. He is passionate about sharing his hard-earned insights and experiences with dental practices across the globe.

    As a dental practice coach, Gary provides guidance for dental professionals on how to create a healthier practice style that lets them deliver excellent patient care while reducing depending on insurance.

    More importantly, Gary’s insights are not just based on theory – as a co-owner of a dental practice, he has first-hand experience in making this transformation from a high-volume and low-fee insurance model to a fee-for-service approach that is more sustainable and promotes a patient-centric and financially healthy dental practice, and he is dedicated to sharing this knowledge with other dental practitioners via the popular Thriving Dentist Show!
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    Podcast Assistance by Jodey Smith, Rodecaster Expert