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There are a triad of skills that dentists must master if they are to achieve their full potential. This triad is Diagnosis, Treatment Planning and Case Presentation. In these next couple of blog posts I will share some information that will help with the Case Presentation component. If you have been following this blog you […]

Yesterday I was visiting an Oral Surgeon client. It is the middle of Spring Break and the office was extremely busy with many patients scheduled for third molar extraction. Oral Surgery offices have busy seasons and this office was in the middle of a very busy and productive day. I happened to notice Theresa, one […]

 “It’s what you learn after you know it all, that counts.” – Coach John Wooden Since the NCAA basketball tournament is about to begin, it seems appropriate to quote Coach Wooden. Most of the readers of this blog know that although I am not a dentist, I co-own a dental practice in Phoenix, AZ in […]

Video has become a powerful marketing tool. Perhaps the most compelling reason why you need a YouTube channel for your practice is the fact that youtube is the #2 search engine in the world, behind Google! People routinely search youtube to learn how to do just about anything, including how to take better care of […]

“You miss every shot that you don’t take” -Wayne Gretsky If you have been reading this blog you know that I believe that you can develop a dental practice that thrives in any economy. We have proven that in my own practice, in one of the most difficult economies (Phoenix, AZ) in the nation. What […]

“You train people how to treat you.” -Dr. Phil Dr. Phil is right on! Let’s face it, hygiene cancellations & no-shows are an epidemic in dental practices everywhere. I wish I had the magic pixie dust I could sprinkle on your practice and eliminate this problem once and for all, but I don’t. However I […]

On occasion, I will invite guests to write a blog post. Today, I have invited Mary Beth Bajornas (www.DentalSupportSpecialties.com) to share her perspective on dental customer service. Mary Beth is an awesome resource and I’m happy to introduce her to you! Keep Smiling! Customer service sure seems dead, doesn’t it? Customer service, GOOD customer service […]

Determining an appropriate fee schedule can be one of the most important factors in your practice profitability. There are many variables that should be considered when setting your fees and ultimately you will have to decide what each service is worth in your practice. There are practical factors related to setting your fees and there […]

Successful marketing can be the difference between a good dental practice and a great dental practice. This is especially true when you are practicing comprehensive care. Think about it. When you are successful with helping your patients obtain ideal oral health you essentially work yourself out of a job. Eventually you will get to the […]

I see mixed economic signals. Housing prices are down and unemployment numbers are still too high, yet people seem to be spending money on things they value. Is it possible that we are beginning to turn the corner regarding consumer spending on dental care? Call me an optimist, but I believe so!! While our practice […]